More About Experience the Dodge Brand and the Brand-New 2027 Dodge Charger Super Bee at Woodward Dream Cruise
Experience the Dodge Brand and the Brand-New 2027 Dodge Charger Super Bee at Woodward Dream Cruise
Get ready to celebrate horsepower, speed and Dodge heritage at the Woodward Dream Cruise on Saturday, August 15, the world's largest one-day automotive event. Returning to Woodward Avenue in Bloomfield Township, Michigan, the Dodge Direct Connection Display, presented in partnership with Modern Street HEMI® Shootout, gives automotive enthusiasts of all ages an up-close look at the brand's latest performance vehicles and custom builds, including the newly announced 2027 Charger Super Bee Launch Edition. Fans can also get in on the fun by voting for their favorite of six boldly named new Dodge colors as part of Color Jailbreak, Dodge's newly launched custom paint program, through the brand's Speed Forms voting experience.
Some of the experiences include:
• 2027 Charger Super Bee Launch Edition: The Super Bee nameplate officially returns for 2027, delivering a SAE-certified 600 horsepower from a twin-turbo Hurricane inline-six, the most powerful Super Bee Dodge has ever built, with a 3.6-second 0-60 time and an 11.8-second quarter-mile.
• Dodge Direct Connection Display: Alongside the Super Bee, see Grudge Match winner John O'Malley's modified Dodge Charger SIXPACK, a Dodge Charger Scat Pack in Cha Ching, a Dodge Durango wrapped in Under Armour black, a Dodge Durango GT HEMI V8 in Redeye, and a Dodge Charger Scat Pack in Red Oxide, a brand-new color for the Charger. Guests can also explore Direct Connection parts grids, engine blocks, and a Dodge Funny Car, with Product and Direct Connection Specialists on-site to answer questions.
• Color Jailbreak: Preview six new custom Dodge colors and cast a vote for your favorite through the brand's Speed Forms voting experience.
• Fan Engagement: An on-site emcee runs Dodge brand and vehicle trivia throughout the day, plus free airbrushed tattoos featuring Dodge, Direct Connection, and Mopar® designs. Registered guests can also take home a limited-edition Super Bee T-shirt while supplies last.
• 2026 Stellantis National Sweepstakes: All registered participants will be entered into the 2026 Sweepstakes for a chance to win $100,000 towards an eligible vehicle from any one of the Chrysler, Dodge, Jeep®, Ram Truck, or FIAT brands. A winner will be announced in 2027.
Where:
St. George Greek Orthodox Church, 43816 Woodward Ave., Bloomfield Twp, MI 48302
When:
Saturday, August 15: 10:00 a.m. – 6:00 p.m.
Get ready to celebrate horsepower, speed and Dodge heritage at the Woodward Dream Cruise on Saturday, August 15, the world's largest one-day automotive event. Returning to Woodward Avenue in Bloomfield Township, Michigan, the Dodge Direct Connection Display, presented in partnership with Modern Street HEMI® Shootout, gives automotive enthusiasts of all ages an up-close look at the brand's latest performance vehicles and custom builds, including the newly announced 2027 Charger Super Bee Launch Edition. Fans can also get in on the fun by voting for their favorite of six boldly named new Dodge colors as part of Color Jailbreak, Dodge's newly launched custom paint program, through the brand's Speed Forms voting experience.
Some of the experiences include:
• 2027 Charger Super Bee Launch Edition: The Super Bee nameplate officially returns for 2027, delivering a SAE-certified 600 horsepower from a twin-turbo Hurricane inline-six, the most powerful Super Bee Dodge has ever built, with a 3.6-second 0-60 time and an 11.8-second quarter-mile.
• Dodge Direct Connection Display: Alongside the Super Bee, see Grudge Match winner John O'Malley's modified Dodge Charger SIXPACK, a Dodge Charger Scat Pack in Cha Ching, a Dodge Durango wrapped in Under Armour black, a Dodge Durango GT HEMI V8 in Redeye, and a Dodge Charger Scat Pack in Red Oxide, a brand-new color for the Charger. Guests can also explore Direct Connection parts grids, engine blocks, and a Dodge Funny Car, with Product and Direct Connection Specialists on-site to answer questions.
• Color Jailbreak: Preview six new custom Dodge colors and cast a vote for your favorite through the brand's Speed Forms voting experience.
• Fan Engagement: An on-site emcee runs Dodge brand and vehicle trivia throughout the day, plus free airbrushed tattoos featuring Dodge, Direct Connection, and Mopar® designs. Registered guests can also take home a limited-edition Super Bee T-shirt while supplies last.
• 2026 Stellantis National Sweepstakes: All registered participants will be entered into the 2026 Sweepstakes for a chance to win $100,000 towards an eligible vehicle from any one of the Chrysler, Dodge, Jeep®, Ram Truck, or FIAT brands. A winner will be announced in 2027.
Where:
St. George Greek Orthodox Church, 43816 Woodward Ave., Bloomfield Twp, MI 48302
When:
Saturday, August 15: 10:00 a.m. – 6:00 p.m.
Date & Time
August 15, 2026
10:00am - 6:00pm
Location
St. George Greek Orthodox Church
43816 Woodward Ave
Bloomfield, MI 48302
Communities
Add to My Calendar
Did you know you can follow any of our 175 Special Interest calendars and stay informed better than ever before? See them here. You can also create your own public or private calendar here. Post events to your calendar and ours at the same time! Terms and conditions may vary based on the policies of your local Town Planner publisher.
To learn more, watch our intro video!